Alessandra Lanza
At Accademia Fiera Milano
A consultant in the events industry, Alessandra Lanza teaches in the master in Trade Show, Event and Congress Design and Management: in the Marketing & Communication module she covers marketing applied to events, and in the Organization & Management module she teaches event organization.
She is also among the lecturers who supervise the project work activities.
Bio
Alessandra Lanza is a marketing, communication and events consultant. She is an Event Management professor in university and para-university programs at Bocconi University and IED. She has gained twenty years of experience in the conception and production of online and offline communication campaigns.
She has collaborated with major brands investing in communication and with the most important communication agencies.
She is Co-Founder and General Manager of the IF! Creativity Festival. As a Radio Popolare contributor on projects related to the migration crisis, she takes part in round tables and collaborates with both for-profit and non-profit organizations.